Projects
Astro Dental South Wales
For Astro Dental South Wales, we crafted a modern, vibrant brand identity featuring a dynamic color palette. The design blends rich shades of purple and blue-green, complemented by soft skin tones, creating a fresh, professional look. This color scheme reflects both innovation and care, making the brand feel approachable yet cutting-edge.
Rage Skate Dubai
In developing the branding for Rage Skate Shop, the focus was on capturing the dynamic and rebellious spirit inherent to skate culture. The visual identity employs bold typography and a monochromatic color palette, reflecting the raw energy and authenticity of the skateboarding community. High-contrast imagery featuring local skaters in action is utilized across marketing materials to foster a sense of community and inspire engagement. The overall design aesthetic is gritty yet polished, mirroring the shop's blend of urban edge and premium product offerings.
WSCS Global
WSCS Global, a multinational engineering and services company with operations across the US, UK, Europe, UAE, and India, approached me with the challenge of creating a cohesive product catalogue that could effectively communicate complex technical information to a diverse global audience.
My role involved translating dense technical data into a clean, visually engaging, and easy-to-navigate layout, ensuring consistency across product categories while adapting to regional market needs. The solution required balancing clarity with brand identity, improving information hierarchy, and optimizing visual flow for both print and digital formats.
Due to confidentiality policies, only initial slides are showcased here.
